Go Red for Women 2011 campaign features Jennie Garth, TV women (video) – Friday is Go Red for Women Day (also known as “Wear Red Day”). What is that? It’s a day set aside by the American Heart Association to raise awareness of heart disease in women across the United States. Heart disease is the #1 killer of women in the country, though most people are not aware of that fact. Actor Jennie Garth is the spokesperson for the campaign. Women on live television shows Friday are wearing red to help raise awareness.
This year’s campaign centers around a project called “Tell 5 and Save Lives.” The project asks women to each tell five of their friends, family members, or colleagues that heart disease is the #1 killer of women in the U.S. Each of those women is then encouraged to tell five more, and so on.
Women on television wearing red Friday include The Today Show’s hosts such as Ann Curry, Kathie Lee Gifford, and Hoda Kotb.
Barbara Walters takes the campaign even further by airing a special on heart disease Friday night at 10 p.m. in ABC’s 20/20 timeslot. It is called A Barbara Walters Special: A Matter of Life and Death and features several well-known people from television and film (Ms. Walters is the only woman on the special) who have undergone open heart surgery. Ms. Walters’s guests are Regis Philbin, David Letterman, Robin Williams, Charlie Rose and former President Bill Clinton.
For more information on heart disease in women and on the Go Red for Women campaign in particular, see the campaign’s website.
“Tell 5 to Save Lives!”
VIDEO: See Jennie Garth’s public service announcement about Go Red for Women in the lefthand column of this page, or you can also watch it here.
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