


The launch of the world’s first Muslim model agency, in New York’s fashionable Tribeca district, offered an interesting alternative to the options presented at New York Fashion Week a few blocks uptown. A coming-together of a particularly stylish segment of the Islamic community in this cosmopolitan city, the event on Saturday night played host to everyone from a fully veiled woman in black abaya to dramatically coiffed fashionistas (and fashionistos) curious about a groundbreaking project.
The Underwraps modeling agency was set up by Brooklyn-based fashion designer Nailah Lymus earlier this month and was launched during New York Fashion Week.
Lymus, a clothing and accessory designer since 2004, has nourished her deep hunger for all things fashion at the youthful age of seven, using her talent to accentuate the natural allure of women. Even though she originally studied child development she interned at a clothing store, which led her to take up designing. Then she turned her hand to adult creations.
Being a self-taught designer equipped Lymus with all of the poise needed to showcase her gift amongst more seasoned designers. Recently showing at NYC Fashion Week 2011 and featured in Couture Fashion Week 2011, Lymus has established her name in the fashion industry. She forged a path for non-traditional approaches to Islamic fashion and custom. Now combining both of her passions – modesty and fashion – Lymus ventured into the world of modeling and launched the first global Muslim female model agency, merging the best of both worlds.
With two models currently on its books, the agency specialises in Muslim females and is considered the first agency of its type in the world. Lymus said she is looking to set up partnerships with agencies in the Middle East and welcomes applicants from wannabe models in the Gulf.
“I opened Underwraps to have an international presence. Therefore I am willing to sign model overseas if they truly have what I am looking for. I’m in the process of solidifying international model scouts since the headquarters for Underwraps is based in New York City,” she told Arabian Business.

Source: World’s First Muslim Model Agency Opens in New York